January 24, 2011

Dr. Hari Bapuji: Not Just China

Dr. Hari Bapuji, Assistant Professor at the Asper School of Business, U of M will be speaking & signing his book Not Just China: The Rise of Recalls in the Age of Global Business on Thursday January 27, at 7:30 pm at McNally Robinson Booksellers Grant Park in the Travel Alcove. 

During the toy recall crisis of 2007, Dr. Bapuji’s research was cited around the world and was influential in shaping public debate on the issue.  Dr. Bapuji’s research has affected consumer product safety around the world.

In Not Just China, Dr. Bapuji’s analysis of US toy recalls over a 20 year period reveals that the key to decreasing recalls and increasing consumer safety lies in improving product designs, swiftly acting on incidents and learning from recalls. 
Highlighting the trends in recalls and organizational responses over the last two decades, his research provides several guidelines to managers, consumers and regulators to effectively recognize and manage dangers from unsafe products.

Phone 204-475-0483
(Toll Free 1-800-561-1833)

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